Why does my Audi A3 have a rough ride on bumpy roads?

I've noticed that my new Audi A3 tends to have a rough and uncomfortable ride when driving on bumpy or uneven roads. Is there a specific reason for this?

One possible reason for your Audi A3's rough ride on bumpy roads could be due to its sport-tuned suspension. While this feature provides a more dynamic driving experience on smooth surfaces, it can be less forgiving on uneven roads, resulting in a bumpier ride.