Why do Audis have Quattro all-wheel drive?

I recently heard that all Audis come standard with their Quattro all-wheel drive system. What sets it apart from other all-wheel drive systems and why is it such a popular feature in Audi vehicles?

The Quattro all-wheel drive system in Audis uses a self-locking center differential, meaning it can automatically send power to the wheels with the most traction. This results in better handling and control, especially in inclement weather.

With Quattro all-wheel drive, Audis have the advantage of being able to send up to 85% of the engine's power to the rear wheels, allowing for a more balanced and responsive driving experience. It's one of the reasons why many drivers choose Audis for their performance capabilities.